Colorado lawmakers are seeking to clamp down on price gouging with a new bill that would make it illegal for businesses to raise costs beyond what is average for certain products.
House Bill 1010, one of the first to be introduced in the 2025 legislative session, would prohibit price gouging of necessities like food and other grocery store items. If a product’s cost remains steady for 90 days before increasing by 10% or more above its average price, that could be considered price gouging, according to the proposal.
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Cynthia Eveleth-Havens, chief strategy officer for the Colorado Chamber of Commerce, which represents business groups across the state, said the chamber has not yet taken a position on the bill.
“But we are concerned about the unintended consequences of any legislation creating additional regulatory burdens on business,” Eveleth-Havens said in a statement. “We’re in the process of reviewing the bill and getting feedback from our members.”
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